无忧传媒

Have you ever wondered how the world鈥檚 great tech visionaries know which of today鈥檚 emerging technologies will become critically important over the next few decades? It turns out that the key to thinking about and shaping the future is looking for technological capabilities that are evolving at exponential rates, and imagining what the world will look like when said technologies are a million times more powerful than they are today.

Failing to note and project such trends far enough out can have harsh consequences. For example, in the 1980s, the CEO of a foundationally important, globally renowned technology company believed that there would never be a market for at-home personal computers. He failed to grasp the importance of the fact that, at the time, computing power was doubling every 18 months鈥攁n exponential rate. The eventual result was the world we live in today, where portable and handheld devices are ubiquitous, and the now-defunct technology company in question is remembered mainly for its myopia.

The thing is, spotting exponential technologies can be challenging, and, once identified, determining their likely impacts can be even more difficult. To make it easier, we use an approach that we like to call 鈥渨riting future histories.鈥� Across years of experience, we鈥檝e found that this technique helps individuals and teams come to recognize the technologies of today that will inevitably become the building blocks for future realities, and from there, to invent desired future states that are attainable using these building blocks.

The first step is to identify technologies developing at an exponential rate. To find them, look for technologies relevant to fields with broad impact, such as communications, information, biology, energy, and computing. More importantly, look for emerging technologies that can complement each other, creating opportunities to leap ahead in capability.

Autonomous cars are a great example. Prior to the last several decades worth of advances in processing power, computer vision, real-time location data, and artificial intelligence, they were hard to imagine as anything more than science fiction. Now they鈥檙e within reach and seem almost inevitable. By thinking about how high-impact, exponentially developing technologies will combine in ways that add up to more than the sum of their parts, we can illuminate early glimmers of exponential capabilities.

The current revolution in biological capabilities is illustrative as well, with听genome sequencing, bioinformatics, and process management improvements converging to enable feats like the rapid development and FDA approval of the COVID-19 vaccines.

After you鈥檝e identified relevant exponential capabilities, it鈥檚 time to consider how to translate their power into actions we can work with today. Imagine a world 30 years from now that leverages exponentially more powerful versions of the capabilities in question. What does it look like? Use your insights to flesh out the 鈥渇uture history鈥� you seek. This vision can serve to clarify what direction you should work toward.

Start by posing a question in the following structure: 鈥淲ouldn鈥檛 it be crazy if we couldn鈥檛 do x or we didn鈥檛 have y 3 decades from today?鈥� For example, wouldn鈥檛 it be crazy if we didn鈥檛 have autonomous vehicles that are safe, inexpensive, energy efficient, and available everywhere? Take these visions and write short blurbs to make them more concrete.听

We often hear 鈥渢hink big, start small, and learn fast.鈥�

Use this same approach to think about the future and establish its likely direction. Start with small experiences to create options and adjust to the pace of real-time advancements. It鈥檚 most important to get moving鈥攈ead in the right direction with small steps, promote real-time learning, and adjust on the fly as needed.

For example, when initially听processing claims for government programs, fraud detection and reduction is still听primarily an afterthought. It鈥檚 only after claims and refunds are paid that the question of their overall veracity is examined. If we were to consider that certain types of computing will听almost certainly be far more powerful in the future, how might we change our approach? There are many such opportunities to explore how we can use advanced artificial intelligence and other rapidly emerging capabilities to plot the future and determine scalability.

Looking for exponential strains in the advancement of technology helps us understand which building blocks will be become foundationally important moving forward. And writing future histories allows us to define our direction and start small to stay ahead of current trends.

Nobody has a crystal ball鈥攚e get that. That鈥檚 why we say, don鈥檛 predict but invent your desired future to improve your mission outcomes. What impact can you make with the future history you invent?听